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Googling my way to an answer, I came to CRMDaily.com - which does not ever appear to mention the literal meaning of CRM; Well anywhere that I could find.
Finally I noticed a link to an article where somebody had actually used three words in a row that each started with C then R then M (Customer Relationship Management) and am now imagining those words are the basis for the CRM ackronym.
Maybe it's too obvious for those who are in the thick of it everyday, but my opinion is that CRM Daily.com could put that info SOMEWHERE in their first page - or have an FAQ button.
Thanks!
Lance Drake
Re: What is CRM? Don't Ask CRMDaily,com
Posted by: buzz_daley 2005-04-03 01:09:06 In reply to: Lance Drake
Re: What is CRM? Don't Ask CRMDaily,com
Posted by: Open eyes, click mouse 2002-01-05 22:39:31 In reply to: Lance Drake
I don't mean to doubt your powers of observation, but I just noticed that at the bottom of every page on CRMDaily.com there is a link called "Site Info."
Lo and behold, when clicked, the following appears:
Overview
Industry analysts agree that exceptional Customer Relationship Management (CRM) is the greatest contributing factor to any e-business' success. CRM encompasses a wide range of topics relating to the technology and personnel infrastructure needed to provide successful customer service over the Web; such as Customer Loyalty, Personalization, Supply Chain Management, Live Interaction and much more.
CRMDaily.com is your best resource for staying on top of what's happening in the fast-paced world of customer relationship management. CRMDaily.com features original news and analysis from our respected team of writers and editors, as well as a real-time headline news service that's updated 24-hours a day, in multiple languages. So you can always find current news and information on the products, technologies, and issues of critical importance to your e-business venture.
