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The real beauty of baking soda isn't what it does in the oven but what it does outside of the oven. It's flexible. It's dynamic. It does everything it does extremely well. In addition to playing a key role in cakes, breads and pastries, it keeps refrigerators smelling fresh, can clean a bathroom or kitchen better than any chemical and can even be used as toothpaste. In the world of technology, nothing comes closer to the breadth and versatility of baking soda than today's customer relationship management solutions.
Social networking sites are a natural point of growth for CRM companies, as communities and network that are bottom-up are the perfect place to expand one's relationships in the business world. Excellent sites are beginning to emerge, such as www.octopuscity.com, which offers a great free CRM and contact manager, business network, and all sorts of other free business services like a smart address book, blogs, free teleconferencing etc.
