Welcome Guest | Sign In
LinuxInsider.com
Leveling the Monetization Playing Field on the Internet of Things
September 29, 2014
The Internet of Things is expected to be a $7 trillion market in six years. However, many small to medium-sized IT firms that do not have the capital to acquire the Nests of the world are left to wonder how they can benefit from this lucrative trend. SMBs with little or no IT in-house support can monetize this new market without reinventing the wheel.
Debunking the Lead Numbers Myth
September 29, 2014
Sales people love leads. They want lots of them, and they want them now. The more leads, the more money -- because sales is a numbers game, right? Well, yes and no. Some believe in an equation that says X number of leads will produce Y number of closed deals. If you make X greater, Y will be greater, too, right? That's a quaint thought, but it's not the way it works.
Amazon Takes a Leap of Faith With 'Transparent'
September 26, 2014
With the launch on Friday of its latest original series, Transparent, Amazon may be signaling its intention to challenge Netflix in the streaming video market. Amazon already has earned praise for its original programming, but it hasn't reached the critical or audience success of Netflix offerings such as House of Cards or Orange Is the New Black.
The Sky Is Droning
September 26, 2014
The FAA on Thursday gave the green light for six aerial photo and video production companies to begin using unmanned aircraft systems, also known as "drones." To incorporate the devices in film and TV production, the companies will be required to hold private pilot certificates, keep their drones within line of sight at all times, and restrict flights to a so-called sterile area.
AmazonFresh, USPS Could Be Marriage Made in Heaven
September 25, 2014
Commission for approval of a two-year test that would expand its collaboration with AmazonFresh, a service that offers same-day delivery of perishable groceries and other items. The postal service said the expanded test could bring in revenue of more than $10 million a year. The USPS has been collaborating with Amazon for years. It has delivered books, movies and consumer electronics.
The New Forecasting Era
September 24, 2014
Sales forecasting never has been easy, and over time it has gotten a lot harder. This brings up a couple of points that every sales manager and CEO has to deal with: how to forecast deals and how to track them. Forecasting has gone through several generations of approaches that have been tied directly to sales practices. Unfortunately, some of us have been reticent to change practices.
The Growing Allure of E-Commerce Systems Integration
September 24, 2014
The power of e-commerce lies in the simplicity and ease of use delivered to customers. Giving customers the ability to quickly find a product, buy it and have it delivered -- without visiting a store or even speak with a salesperson -- lets companies sell on a massive scale with little overhead. However, behind the simple purchasing process that the customer sees is a very complex set of systems.
Phishing Scam Ensnares eBay Shoppers
September 23, 2014
Attackers for months have been using eBay listings to redirect visitors to password-harvesting scam sites. They use cross-site scripting to hijack shoppers and trick them into handing over personal data. Smartphones, televisions, hot tubs and clothing are among the items supposedly for sale in listings infected with malicious Javascript code. eBay reportedly has been slow to address the issue.
Jive Software Tightens Its Connections
September 22, 2014
Jive Software recently unveiled upgrades to its Summer Cloud release of its two flagship products -- the Jive and JiveX communication and collaboration suites. There has been a slew of improvements to both suites, ranging from better UIs, mobile optimization and third-party integration to new community management tools. In particular, there has been a great deal of energy around JiveX.
Google Brings Hamster-Eating Into Sticks-and-Stones Brawl With News Corp.
September 19, 2014
News Corp. and Google have lashed out at each other as the EU reconsiders the terms of its proposed antitrust settlement with the latter. News Corp. essentially accused Google of nefarious behavior in a letter to the European Competition Commissioner over the EU's proposed antitrust settlement with Google. Perhaps the irony of the situation hit Google hard.
FTC Gives E-tailers Bad Shipping News
September 18, 2014
The Federal Trade Commission has updated a longstanding rule governing mail- and phone-based retailers to explicitly include e-commerce vendors as well, meaning that online retailers now must abide by a 30-day shipping requirement or refund customers' payments if they can't. Merchants in violation could be sued by the FTC for injunctive relief or monetary civil penalties.
What Is the Apple Watch if Not a Watch?
September 18, 2014
The Apple Watch is not a watch. So what exactly is it? Or for that matter, what is any smartwatch from any other maker? No one has done a good job of creating a brand identity for the new segment yet. That leaves the space wide open. Rather than think of the smartwatch as a watch, we should think of it as a smartphone extension. It just happens to be strapped to your wrist and looks like a watch.
IBM's Watson May Change the Face of Business Analytics
September 17, 2014
IBM on Tuesday announced Watson Analytics, a natural language-based cognitive service designed to provide businesses with instant access to powerful predictive and visual analytics tools. It runs on desktop PCs and mobile devices. Watson Analytics automates data preparation, predictive analysis, and visual storytelling for business professionals in data-intensive areas such as marketing and sales.
XSS Flaw Burns a Hole in Kindle Security
September 16, 2014
Security consultant Benjamin Mussler last week warned that the Kindle e-book library had a cross-site scripting vulnerability. It appears Amazon previously had fixed the XSS flaw but two months ago reintroduced it in a new version of the "Manage Your Kindle" Web application, according to Mussler. People who download pirated e-books are at greatest risk, he said.
Microsoft Dynamics CRM 2015 Tears Down Sales, Marketing Walls
September 16, 2014
Microsoft on Tuesday unveiled Microsoft Dynamics CRM 2015, along with updates to Microsoft Dynamics CRM Online and Microsoft Dynamics Marketing. All will be generally available in the fourth quarter of this year. This release will focus on knitting together the sales and marketing functions. The goal is to provide users of the app with more opportunities for collaboration.
The Fine Art of Managing Inventory in an Omnichannel World
September 16, 2014
Change in the retail industry is occurring at such a breakneck pace that few retailers have the opportunity to take a moment to consider how emerging and disruptive trends are fundamentally transforming the business -- potentially making historical best practices outdated and irrelevant. In fact, a business concept that increasingly is becoming a focal point for many retailers is omnichannel.
Wall Street Strings Taut as Alibaba Edges Toward IPO
September 15, 2014
Alibaba's forthcoming IPO will have a significant impact on Yahoo, but it's not likely to cause many ripples in the U.S. e-commerce market overall. Although this one deal will make Yahoo more money than it has made in years of struggling, it could lead to its demise as an independent entity. "It would only take about $6 billion to control Yahoo," said Covestor's Barry Randall.
Analytics: The Tie That Binds Sales and Marketing
September 15, 2014
If you want to make an old-school salesperson flinch, just bring up the idea of data-driven selling in conversation. To sales pros, especially those who started in the game more than 10 years ago, the idea of data driving the sale is sacrilege. It minimizes the sales person's talent, and it suggests that sales are driven by a bunch of desk bound propeller-heads who never talk to customers.
Facebook Asks Users to Bare Souls Over Ad Hiding
September 12, 2014
Facebook has updated its ad policy with two changes. One gives users the option of explaining why they don't want to see a specific ad in their News Feed. The second update takes this new policy a step further by giving more weight to the feedback provided from users who rarely hide ads. Facebook's goal is to identify ads that aren't good fits or are generally offensive.
If Google Were French
September 11, 2014
Europeans are relentlessly attacking Google: A German official called for its breakup, a French minister charged it was a threat to sovereignty, and a publisher compared it to a dragon, according to a report. Really? I would have thought the euro and the draconian austerity program needed to keep it functioning threatened sovereignty more than Google.
The Fortune 500 Crowdfunding Conundrum
September 11, 2014
Marvell recently launched its Kinoma Create construction kit for consumer electronics on Indiegogo. Should a $6.5 billion company turn to crowdfunding to raise money? Are large companies drying up a source of funding that otherwise would be available to startups? Is that morally reprehensible? "Ethics is a personal set of standards and beliefs," noted marketing prof Larry Chiagouris.
Pols Besieged by Fast, Furious Messages on Internet Slowdown Day
September 10, 2014
U.S. lawmakers were getting an estimated 1,000 calls a minute from constituents concerned about Net neutrality by noon Pacific Time on Internet Slowdown Day, an online demonstration held on Wed., Sept. 10. "We've set a new record for FCC comments and beat Janet Jackson's 'wardrobe malfunction,'" said David Moon of Demand Progress. Father of the Internet Tim Berners-Lee tweeted his support.
Monetizing the IoT From A to Z
September 10, 2014
There is no question that one of the hottest topics in the tech industry is the rapidly evolving world of the Internet of Things. The seemingly infinite variety of use cases for capturing data from a widening array of connected devices and objects is inspiring the imaginations of corporate decision makers and fueling a new wave of innovation among established and emerging players.
The 5 Worst Blunders of CRM-Destroying Execs
September 09, 2014
One of the CRM secrets to success is executive buy-in. That typically means the support of a high-level executive for the deployment and use of CRM technology. That executive often is an SVP of sales, or maybe a chief revenue officer or a CMO. The support of multiple executive roles is critical to implementing and supporting a CRM strategy. Having the buy-in of one executive is not enough.

See More Articles in E-Commerce Section >>
Facebook Twitter LinkedIn Google+ RSS