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The Remarketing Trap August 13, 2012 
There's a great chase scene in Minority Report when Tom Cruise, having been identified as a future murderer, is making his escape through a futuristic mall. There's a thin line between utopian ideals and dystopian realities, and it makes me chuckle to think that in the case of Minority Report, all that was needed to cross it was the involvement of a marketing department.
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Speeding Up Your PC, Part 2: Clean Up Your Hard Drive August 10, 2012 
What is hard-drive clutter, and why is it bad? When people think of things that take up space in their hard drive, usually they think of the files they've made, including documents, pictures and media. They may also think of the programs they use to run those files. While you can delete some files or uninstall some programs, the greatest waster of hard-drive space is invisible.
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The Pitfalls of the Unmanaged Customer Experience August 06, 2012 
A company's reputation is based on the customer's experience. Fixing or preventing problems is half of the service equation; communicating with customers is the other half. Customer service is as important, if not more important than the immediate resolution of the problem. An integral part of the customer experience equation is people.
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Speeding Up Your PC, Part 1: Take Control of Your Programs August 03, 2012 
The most common complaint that people have about their computers is slow performance -- screens that seem to load more slowly, emails that seem to "hang" before opening. Too many users are frustrated by seeing their expensive
machines become bogged down by factors that are hard to identify, making the machines less efficient long before they've grown obsolete.
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Do You Remember All the Cool Things Your CRM App Can Do? August 03, 2012 
If you mention a certain brand of lower-priced, assemble-it-yourself furniture of
Scandinavian heritage, you stand a pretty good chance of getting a response that
dwells at some length on how hard it is to put it together. I've never felt that way
-- in reality, I actually like putting stuff together. It's not that I'm good at it -- I've just learned to follow the directions. If only CRM were as simple.
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The Smart TV Transformation Is Under Way July 28, 2012 
For years, pay-TV services were the dominant means of delivering premium content to consumers. Today almost 900 million homes worldwide subscribe to pay-TV services, but new delivery technologies, with smart TVs at the forefront, have created new opportunities and new potential competition.
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Setting Up Your Dream Shop Online July 27, 2012 
Shana and Len Bentivegna started their online store, Organic Pet Boutique, as a result of pet food scares and their concern for the safety of their two Shih Tzus, Milo and Ceasar. "After discovering organic and natural pet food was the only safe alternative, we decided to go online to purchase their food," said Len Bentivegna. "We ultimately discovered there was not a one-stop shop.
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Big Data and the London Olympics Cybersecurity Challenge July 27, 2012 
Security has been a top concern of the Olympic Games ever since that fateful day in September of 1972 when terrorists killed members of the Israeli Olympics team. Since then, each Olympics has only increased its level of security consideration. The more recent games have had to focus as much on cybersecurity as they have on physical security.
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Our Terrible, Horrible, No Good, Very Bad Password System July 18, 2012 
It has been a heck of a year for password/password hash disclosures. In the same week in June, millions of password hashes were disclosed from LinkedIn, eHarmony and Last.fm. And in the same week in July, more than 450,000 usernames and unencrypted passwords were reportedly stolen from Yahoo Voice, while 420,000 password hashes were leaked as a result of an attack on Formspring.
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5 Interesting Things You Can Do With PostgreSQL July 17, 2012 
PostgreSQL is one of the most versatile, powerful and reliable object-relational database systems available. The enterprise-class open source database is in use by some of the largest companies in the world, handling exceptionally large workloads. But you knew all of that already, so let's talk about a few features in PostgreSQL you probably didn't know about already.
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Knowledge Is Power: Embracing Risk Analysis July 14, 2012 
The ever-changing nature of technological consumption, combined with the economic instability experienced since 2007, has given rise to a heightened awareness of risk analysis in the technology sector. As organizations engage in across-the-board belt-tightening, decision makers realize that the potential failure of each decision carries a heavier burden than ever before.
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Finding a Billing Model to Fit Your Startup July 07, 2012 
Picture this: You're a young entrepreneur who's had that a-ha! moment that most only ever dream of. You've found your niche, built your offering, compiled an impressive team of engineers and salespeople that checkbook-wielding VCs are drooling over -- you're nearly ready to take the world by storm.
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Now You See It, Now You Don't: The Challenges of a Disappearing Network Perimeter July 06, 2012 
It may seem like Houdini is inside the network, because the perimeter as we have known it is disappearing. Conceptually, firewalls used to sit between the public Internet and the internal network with its servers, desktops and applications. There was a clear network perimeter separating internal resources from the outside world.
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You're Going to Need More Than a Spreadsheet to Make That Sale July 02, 2012 
Putting points on the board, "scoring" sales and posting results to beat the competition -- sales teams are the key offensive players at every organization. And not unlike star forwards on the basketball court, they require sufficient tools and training to be successful in this role. Unfortunately, sales teams are expected to put up big numbers without access to the tools that they need.
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Giving Movies a New Life in the Cloud June 26, 2012 
With every passing week, reports on box-office receipts come with the same anxiety as industry watchers, film companies, content owners and theater managers assess if the current year will meet or exceed the previous one. Successes like "The Hunger Games" are tempered by disappointments like "John Carter," and embedded within each lackluster debut is the hope of compensatory revenues through later release windows.
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Process Maturity and the Fine Art of Control June 19, 2012 
If you're in IT and your job involves securing your organizations' infrastructure, you've probably spent a good deal of time thinking through control selection -- in other words, picking the controls that most directly help you accomplish the goal of securing your environment.
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'No Results' = 'No Reason to Stay': 8 Ways to Improve Your Site Search June 11, 2012 
If a customer walked into one of your brick-and-mortar stores -- assuming, for this exercise, that you have brick-and-mortar stores -- and asked if you had any Sleepytime Pajamas, how would you want your sales associate to respond? Regardless of whether you carried the product or not, you'd never want the employee to say, "I'm sorry, we don't have that," and walk away.
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5 Tips for Braving the BYOD Boom June 08, 2012 
On today's information technology landscape, one thing is glaringly obvious: Security concerns associated with employees bringing personal devices onto the corporate network -- both internal and external -- are keeping IT managers up at night. The "consumerization" of IT is having an enormous impact on IT security.
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How Nonprofits Can Stay Legal When Going Social June 02, 2012 
Social media is a powerful tool that nonprofit organizations can use to quickly, cheaply and personally engage with funders, volunteers and clients. But while the benefits of using social media are vast, challenges and legal risks exist. Here are some tips and traps to keep in mind and discuss with your lawyer if you have any questions.
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Integration Benefits for Developers: Choosing the Appropriate App Option June 02, 2012 
There is no debating that integrations with small business platforms are a great way for app developers to gain increased exposure and, ultimately, additional sales for their tool or service. Many established software providers in the space are opening their doors through APIs to make it easier for new app developers to access their functionality and potentially access their installed customer base.
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