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Pinterest Tacks On Brand-Friendly Features May 20, 2013 
Pinterest on Monday announced new features and relationships with brands that will bring more functionality to its pins. The features, according to the social bookmarking company, will make the pins more "useful." Pinterest introduced its new features in a Monday blog post. Pins now show more information, so users have more than photos to help them determine interest.
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Yahoo's 2013 Shopping Spree May Include Tumblr May 18, 2013 
Yahoo is reportedly looking to purchase microblogging platform and social networking website Tumblr for $1 billion. Tumblr is considered one of the coolest companies on the Internet because of its appeal to younger users -- the very demographic that Yahoo, which recently characterized its users as aging, is now attempting to reach.
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Google+ Photos Get the Pinterest Touch May 16, 2013 
Continuing its revamp of the Google+ social network that began in March, Google announced on Wednesday the addition of 41 new features and a redesign of the service, which it claims has 190 million active users. The changes focus on three areas -- the Google+ stream, photos, and the Hangouts feature.
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Facebook's Road Trip May Include a Stop to Buy Waze May 10, 2013 
Rumors that Facebook is deep into the process of purchasing Waze -- maker of a mobile satellite navigation app that leverages crowdsourced mapping and traffic tips -- are making the rounds. Facebook has apparently signed the terms and is conducting due diligence after six months of negotiations.
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YouTube Trends Map Shows What You Like to Watch May 08, 2013 
YouTube viewers curious about what other users are watching across the country can now find out, thanks to a new feature from the streaming video site that displays data about what is being shared and viewed throughout the U.S. The new YouTube Trends Map, which made its debut this week, is an interactive graphic map of the country that displays which videos are the most popular.
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Where Your Social Media Accounts Go When You Die May 08, 2013 
One of my childhood friends, who was also a Facebook friend, died in 2009. Yet I still get messages from Facebook encouraging me to connect with his Facebook page. Has that ever happened to you? Or have you ever sent an email to a colleague, only to learn from other sources that the person is deceased? What happens to their digital content?
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LinkedIn's Bright Q1 Dimmed by Weaker Forecast May 03, 2013 
Despite revenue gains that beat expectations for LinkedIn's quarterly earnings report Thursday, investors sent the company's stock falling when the company forecast lower-than-expected guidance. LinkedIn reported revenue of $324.7 million for its most recent quarter, a 72 percent jump from the 188.5 million it brought in a year earlier.
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Facebook's New Security Feature Puts Friends First May 03, 2013 
Have you forgotten or lost your Facebook password? Relax. You can now turn to friends for help. Facebook on Thursday rolled out Trusted Contacts account recovery, a feature it has tested with a limited number of people as the Trusted Friends capability since 2011. Users can select three to five trusted contacts from their security settings at any time.
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Facebook Revs Its Mobile Ad Engine in Q1 May 02, 2013 
Facebook on Wednesday beat analyst expectations for revenue in its first quarter earnings and showed slight growth in the increasingly important mobile advertising space. The world's largest social network reported revenue of $1.46 billion, a 38 percent bump from the same time a year ago. Net income jumped to $219 million, a 6.8 percent increase.
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Asana Positions Itself for the Enterprise May 02, 2013 
Asana on Wednesday announced Organizations, a feature that stakes its claim in the enterprise space. What is new with Organizations is its scalability; it is designed to support companies of 100 employees or more. Asana was launched by Facebook cofounder Dustin Moskovitz and Google and Facebook veteran Justin Rosenstein, and there are more than a few similarities between Asana and Facebook.
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The End of Social Media Marketing's Wild West May 01, 2013 
The FTC recently updated its guidelines for online advertising to address the growth in mobile and social media marketing. Now a paid tweet has to begin with the word "ad," as obvious disclosure now must be included with all commercial speech. Is the link you're tweeting from an employer? A client? You have to mention that. The new rule: If money is changing hands, disclose it.
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Social Savvy Beats Cold Read for Warming Up to Customers April 30, 2013 
If you're a dedicated skeptic like I am, you probably know the way a psychic's cold read works. Start by asking a broad question that fits almost anyone -- like, "Have you lost someone you love?" Allow the mark to fill in the blanks, and then ask further leading questions based on information fed to you until the mark thinks you're actually communicating with a dead relative.
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LinkedIn Bundles a Personal Assistant Into New Contacts App April 26, 2013
LinkedIn unveiled a new contacts application for Web and mobile users this week with the goal of helping members manage the relationships they build on the professional social network. The company is billing LinkedIn Contacts as a digital personal assistant. It will pull information from user address books, calendars, emails and previous LinkedIn activity to create a single virtual Rolodex.
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No Extra Points for Zynga's Strong Q1 April 25, 2013 
Zynga reported an unexpectedly strong Q1 this week, but investors chose to focus on its lower guidance for future growth in the casual gaming industry. The company brought in $264 million in revenue on the quarter, down 18 percent from the same time a year ago but beating estimates that were closer to $209 million. Despite those results, investors sent the company's stock sliding by about nine percent in after-hours trading.
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Colorful Asha 210 Aims for Social Butterfly Status April 25, 2013 
Mobile phone maker Nokia on Wednesday announced the latest addition to its low-cost Asha feature phone line, the Asha 210. Aimed at emerging markets, the device has a QWERTY keyboard and support for Facebook, Twitter and popular email accounts such as Gmail. It has a dedicated WhatsApp button for access to instant messaging. The Asha 210 will be available in single or dual-SIM models.
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Market Jitters Hint at Social Hacks' High Threat Level April 24, 2013 
Shortly after 1 p.m. ET on Tuesday, the world just about ended as far as Wall Street was concerned, when the AP tweeted that President Obama had been injured by explosions at the White House. Within minutes, the Dow dropped 145 points. Shortly afterward, the AP reported its Twitter account had been hacked. The markets quickly settled back into their normal rhythm of buying and trending, but the event left its mark.
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Salesforce Slips Social Ads Into Its Cloud Atlas April 24, 2013 
Salesforce.com expanded its advertising initiatives this week with the launch of Social.com, a platform designed to help brands tie ad campaigns to what's trending on social networks. The new platform bundles Salesforce.com features that resulted from the company's acquisitions of Buddy Media, a provider of Facebook ad software, and social media monitoring firm Radian6.
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More A-List Brands Will Join the Tweet Chorus April 23, 2013 
Twitter will soon significantly expand its advertising reach after the social network agreed to a deal with Publicis' Starcom MediaVest Group, one of the world's largest advertising agencies. Starcom's top clients, which include Coca-Cola and Microsoft, will now win some of the premier advertising slots on Twitter. The two companies will also gain access to each other's demographic research and user data.
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Will Your Shopping Cart Roll to Where Your Customers Are? April 20, 2013 
Can I be everywhere my customers want to shop? The good news is that this rhetorical question is not all that far-fetched any longer. In its day, the Sears catalog revolutionized the consumer shopping experience and ruled the market. Decades later, it has been rendered obsolete by the ultimate, innovative consumer shopping medium -- the Internet -- and its current lead innovator, Amazon.
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Cue the Video for Facebook's Maturing Ad Platform April 18, 2013
Facebook may soon be adding video ads, a key step in the development of an advertising platform that needs to draw interest from brands that may have previously questioned its return on investment. Video ads could start to run on Facebook as early as June or July, according to published reports. Ad slots could be capped at 15 seconds.
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