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Marketo's Show
April 16, 2014
Marketo put on an interesting show last week at Moscone West in San Francisco. Still basking in last year's IPO, the company attracted a large and diverse audience of marketers who wanted to learn about modern marketing automation, and it was a good opportunity to take stock of where marketing has been and where it is going. The impression I got was that modern marketing is in its early phase.
Smartphone Kill Switch Gets Breath of Life
April 16, 2014
CTIA and major mobile manufacturers, providers and operating system makers have entered a voluntary agreement to include antitheft measures in smartphones. The security and safety of mobile users is the top priority for the industry, according to CTIA, and the agreement is intended to protect consumers from smartphone theft while providing companies' with the ability to innovate.
Amazon's Rumored 3D Smartphone May Radically Change E-Commerce
April 16, 2014
A picture may be worth a thousand words but the photo of what might be a smartphone in development by Amazon has produced many more words than that. The photo shows a black smartphone that looks like any number of mobiles on the market, save for the number of cameras on the front. In addition to the typical front-facing camera for selfies and video messaging, there are four others.
FBI May Pick Out Your Face in a Crowd
April 16, 2014
The FBI is planning to have a fully operational facial recognition system in place by this summer and may be well on its way to reaching that goal. The system will be able to query a database of photos to identify individuals based on their appearance even if they do not have a criminal record, reported Jennifer Lynch, a senior staff attorney at the Electronic Frontier Foundation.
Google Clarifies Gmail Snooping in Updated ToS
April 16, 2014
Google this week updated its terms of service with new language that more clearly spells out how it scans and analyzes user content, such as emails, to match it with targeted ads. "Our automated systems analyze your content (including emails) to provide you personally relevant product features, such as customized search results, tailored advertising, and spam and malware detection," it says.
Don't Overlook the Mobile Searcher
April 15, 2014
The mobile browser is not dead, exactly, but if it were an animal it might be on the endangered species list. Mobile users are spending more time using mobile apps and less and less time surfing the Web from their mobile devices, based on recent statistics from Flurry. Apps took up 86 percent of the average U.S. mobile consumer's time online, or 2 hours and 19 minutes per day, the firm reported.
Twitter Tries to Defuse Turkey Controversy
April 15, 2014
Twitter has agreed to close some accounts in Turkey, but the two sides are still at loggerheads over allegations of tax evasion and whether or not Twitter must maintain a physical presence in the country. Twitter Vice President of Global Public Policy Colin Crowell led a delegation of sorts to address the country's multifaceted grievances with the social media site.
Mozilla in the Eye of the Storm
April 15, 2014
The uproar that erupted over Mozilla Foundation cofounder Brendan Eich's appointment as CEO of its subsidiary Mozilla Corp. and resulted in his stepping down perhaps was symptomatic of the troubles the foundation is going through, in that opposition to his taking the post had both political and technological dimensions. Politically, the firestorm was over Eich's anti-gay marriage stance.
Internet Leeches Drawn to Heartbleed
April 14, 2014
It's been more than a week since news of the Heartbleed flaw launched a frantic scramble on the Web, but security professionals' palpitations haven't subsided. The OpenSSL Software Foundation has issued a fix, and Google, Cisco, and hordes of other companies have begun patching their products. Predictably, scammers and spammers have climbed onto the Heartbleed solution bandwagon.
T-Mobile Ditches 'Greedy, Predatory' Overage Fees
April 14, 2014
T-Mobile has decided to end overage fees for its mobile customers. The company is abolishing overage charges for customers on every consumer plan, and its chief executive, John Legere, has laid down the gauntlet to AT&T, Verizon and Sprint to kill off such charges as well. Twenty million Americans saw punitive overage charges on their bills in 2013.
Why Is It So Hard to Think Different?
April 14, 2014
I've been having an interesting week -- first, with AMD, which has returned to profitability and stopped chasing Intel's butt to do some rather interesting different things, like merging x86 and ARM technologies. Then, with IBM, which also realized that chasing Intel wasn't doing it any good. It chose an even more unusual path for its processors, making them "open."
PCI 3.0, Part 3: Validating Your Cardholder Data Environment
April 14, 2014
Most e-commerce businesses already are preparing for their 2015 PCI audit, and plenty of changes are afoot when it comes to meeting 3.0 compliance requirements. Remember, compliance itself does not equal security, but rather is a reporting function of your security program. It is both a mandatory part of meeting 3.0 standards and a critical step toward improving your security posture.
Mobile, Local Ad Spend Zooms Down Runway
April 11, 2014
After years of surprising the industry with its middling adoption, it appears that location-based mobile advertising is poised to come into its own. U.S. mobile local advertising revenues will reach $4.5 billion in 2014, up from $2.9 billion in 2013, according to BIA/Kelsey. Mobile local ad revenues will have more than tripled by 2018, reaching $15.7 billion, it projected.
The Pace of Federal IT Innovation Requires Vendor Patience
April 11, 2014
Federal information technology managers are as intrigued as any other IT community by the potential benefits from IT innovations. However, many federal managers continue to face challenges in adopting innovative technologies. Lack of funding, employee skill gaps, and lack of organizational buy-in are the top three constraints that inhibit the use of new technologies.
Amazon to Investors: The Sky's the Limit
April 11, 2014
Amazon has released its annual letter to shareholders, revealing a smattering of tidbits about what's happening in the company now and what's in store for the future. The running theme throughout the letter is innovation. The entire company innovates with the customer in mind, Amazon CEO Jeff Bezos wrote, touching on its ethos of failing early while inventing and iterating to perfect a project.
Icahn, eBay Kiss and Make Up - for Now
April 11, 2014
eBay and corporate raider Carl Icahn on Thursday ended their months-long acrimonious battle with metaphorical hugs and kisses. eBay's board accepted an Icahn nominee -- CVS Caremark Chairman David Dorman -- as one of its 10 independent directors, and the disputants sang each other's praises. "Extremely pleased about agreement," Icahn tweeted. "Believe it's a win-win for all shareholders."
The Cloud's Long Tail: Industry-Specific SaaS Solutions
April 11, 2014
A new wave of opportunities is emerging to create industry-specific Software as a Service and cloud computing vertical market solutions. A number of new examples of this phenomenon have crossed my radar over the past few weeks which clearly illustrate the long tail effect of the cloud. The most prominent recent example of SaaS verticalization has been Veeva's successful IPO.
Consumers Can't Stanch Heartbleeding
April 11, 2014
Consumers can do little to protect themselves from the catastrophic Heartbleed bug. "Catastrophic is the right word," wrote security guru Bruce Schneier in his blog this week. "On the scale of 1 to 10, this is an 11." Heartbleed is an extension of the SSL/TLS protocol used to encrypt data in transit on the Internet. Heartbleed is used to keep a secure connection alive.
France Bans Mobile Phones During Cabinet Sessions
April 10, 2014
French President Francois Hollande has imposed a ban on mobile phones during cabinet sessions, forcing ministers to leave their devices at the door. The move is designed to help "focus on what we must do," a spokesperson said, and will ensure that government folk "talk and listen to what is said and will no longer be able to tap away at this magnificent tool."
Car-Tippers Rage Against the Machine
April 10, 2014
While Smart cars may be good for the environment and financially beneficial to owners, those benefits are wiped out when a gang of vandals tips one over. A group of as many as eight people dressed in black tipped over four of the cars in a San Francisco residential area this week. One of the cars was upended onto its rear, one was on its roof, and the others were on their sides.

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