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Ballmer: Microsoft Is Up-Front About Its Money Motive

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There, he said it. Microsoft is interested in making money. That's what CEO Steve Ballmer said in reference to Microsoft's motivation in the mobile space. Google and Nokia, on the other hand? Who knows what their goal is with all their not charging people for mobile operating systems, Ballmer said.


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Microsoft (Nasdaq: MSFT) More about Microsoft plans to continue charging licensing fees from handset makers for using its mobile operating system and not follow the free offerings of Google (Nasdaq: GOOG) More about Google and Nokia (NYSE: NOK) More about Nokia, Chief Executive Steve Ballmer said on Tuesday.

The pressure on Microsoft's high licensing fees has increased over 2008 with Google rolling out free Android technology and Nokia offering to buy out others from Symbian and also make its software royalty-free.

"We do," Ballmer told Reuters, when asked whether his firm would stick with licensing fees. "We are doing well, we believe in the value of what we are doing."

Who Benefits?

"It's interesting to ask why would Google or Nokia, Google in particular, why would they invest a lot of money and try to do a really good job if they make no money. I think most operators and telecom companies are skeptical about Google," he said.

Google tries to promote Web surfing on phones and the use of their services such as e-mail and search so they make advertising revenue.

"In the case of Nokia -- are they really open sourcing, or are they really making Symbian their own operating system? We have to wait and see," Ballmer said in an interview.

Motivated by Money

Microsoft's market share in smartphone operating systems has stayed at about 10 percent for several years, despite the U.S. technology giant's efforts to win more.

Microsoft charges US$8 to $15 per phone, according to Strategy Analytics.

"Handset makers are skeptical of Nokia, operators are skeptical of Google, I think by actually charging money people know exactly what our motivations are," Ballmer said.

Not Into Hardware

He said there was no reason to expect Microsoft to enter the mobile phone making business, like some analysts foresee.

"I do not anticipate us building a phone. Sorry, we are not going build one," Ballmer said.

© 2009 Thomson Financial News Limited. All rights reserved.
© 2009 ECT News Network. All rights reserved.

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Making money
GNUguy
Posted 2008-10-04
Ballmer has once again demonstrated beyond a shadow of a doubt just how out of touch he is with ...
The love of money -
Runaway1956
Posted 2008-10-03
"It's interesting to ask why would Google or Nokia, Google in particular, why would they ...

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