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Denis Pombriant
Chatbots Gaining Altitude
11/15/18 11:45 AM PT | CRM Buyer | 650 Words

Despite this being early, however, the objective is still to find better ways to support the customer experience, though I'd prefer to say we're trying to promote customer engagement.

"Engagement" may sound foreign to many ears when discussing having our machines interacting...

Jack M. Germain
Google Shows Off New Android Dev Tools
11/13/18 12:20 PM PT | LinuxInsider | 1621 Words

Google announced support for a range of new Android tools for application developers, chief among them the creation of a new support category for foldable devices, at last week's Developers Summit.

After years of teasing and speculation, it finally looks as though...

Sean Gordon
Harnessing Video for Customer Advocacy
10/22/18 11:12 AM PT | E-Commerce Times | 2858 Words

Harnessing its power gives you the opportunity to pursue it at every stop along the way as a means to create constant customer growth, maximize customers' personal experience and cater your products and services using a method that will target their goals...

Vikas Nehru
Dialing Up CRM: Harnessing the Power of Voice
10/30/18 11:48 AM PT | CRM Buyer | 1284 Words

... fairly recently, industry pundits had all but written off voice as a customer engagement channel. Considering there were more than 100 billion inbound calls via mobile devices alone in 2018, the past year has proven them wrong. There has been an incredible...

Denis Pombriant
Digital Disruption Pathways
11/05/18 11:40 AM PT | E-Commerce Times | 1359 Words

There are a few platforms in the market that support this kind of agility -- from companies like Salesforce, Oracle and Microsoft -- and that's one big reason I see that the IT industry is reducing to an oligopoly. Companies not named...

Sara Hicks
Black Friday/Cyber Monday Is Coming - and It's Only the Beginning
10/19/18 5:00 AM PT | E-Commerce Times | 1412 Words

Things like load testing, inventory monitoring and management, mobile site optimization, security compliance, paid ads, email drip campaigns, social media campaigns and customer support .

However, what I really want to do is help you get ready for Cyber Monday 2019. And...

Denis Pombriant
Oracle, the Hardware Company
10/31/18 5:00 AM PT | TechNewsWorld | 836 Words

So meeting the security challenges in the market today requires insulating customer data in memory from the outside world.

Oracle has developed a two-tier strategy in its Oracle Cloud Infrastructure of having one computer -- or set of them -- interfacing with...

Denis Pombriant
Turning a Corner in CRM
10/19/18 8:56 AM PT | CRM Buyer | 819 Words

CRM applied basic database technology to a business' chaotic collection of customer data, streamlining business practices and boosting productivity, not only in sales but in service as well. Cloud computing, marketing automation , collaboration, social media , mobility, analytics and many other technologies...

Denis Pombriant
Will Oracle Roil the DB Market?
10/23/18 10:38 AM PT | TechNewsWorld | 993 Words

As you might imagine, buying and installing all of the hardware needed to support the autonomous databases is a big undertaking that is affordable only for big IT shops. That's why cloud computing is so important. The cloud makes all of this affordable...

Denis Pombriant
Above the Funnel No More
11/07/18 10:55 AM PT | CRM Buyer | 704 Words

Second, a business needs a platform that can support reconfiguration of business processes to take advantage of those opportunities.

Whispers of Data
Not every prospect requires a business reconfiguration, and for our purposes the platform in question would come from...

Madhav Durbha
6 Ways Retailers Can Hold Their Own in the Microbrand Revolution
11/08/18 10:37 AM PT | E-Commerce Times | 1652 Words

While there are other platforms available for third-party sellers, many are geared more toward the consumer than the merchant, and they tend to keep customer data beyond merchants' reach. Shopify has become the choice platform for many startups and microbrands, because it...

Darryl Praill
How E-Commerce SMBs Can Step Up Sales Engagement
11/01/18 5:00 AM PT | E-Commerce Times | 2684 Words

Typically, this all happens through a combination of e-commerce platforms, marketing automation , and customer relationship management. Some vendors combine all of these capabilities into a single platform, but the essential process flow is the same.

Despite such automation and process...

Jack M. Germain
$34B Red Hat Acquisition Is a Bolt Out of Big Blue
10/31/18 5:00 AM PT | E-Commerce Times | 2043 Words

Linux -- and Red Hat in particular -- has been able to purvey to the enterprise very successfully, and that is the sort of thing that IBM needs for its typical customer portfolio," Matters told the E-Commerce Times.

IBM had little choice...

Dan Breeden
6 Tactics to Bring Out the Superpowers in Retail SMBs
10/23/18 5:00 AM PT | E-Commerce Times | 1105 Words

Despite the impressive growth of large online retailers, however, there still is plenty of opportunity for smaller e-commerce merchants who are able to outmaneuver these behemoths and carve out their own loyal customer base.

Put the following six tactics to work...

Chris Bucholtz
For Great Customer Experiences, Design Great Employee Experiences
10/16/18 11:25 AM PT | CRM Buyer | 1037 Words

There's no way your plans to deliver great experiences to customer will work if they're being delivered by disengaged employees.

Gallup's numbers again speak to the benefits of having engaged employees: The best 25 percent of companies at engagement reported 17 percent...

Richard Adhikari
Google Cracks Down on Tech-Support Scams
09/05/18 10:38 AM PT | E-Commerce Times | 897 Words

Google last week announced new steps to combat the placement of fraudulent tech support ads on its platform. The company will roll out a verification program in the next few months to ensure that only legitimate third-party tech support providers can place Google...

Amit Bhaiya
5 Tech Advances That Can Deepen Customer Engagement
10/11/18 5:00 AM PT | E-Commerce Times | 1421 Words

Problems arise when marketing tactics fail to attract either type, which is why customer engagement is so critical in today's hypercompetitive e-commerce environment. It should be no surprise that customers prefer companies that treat them as valued individuals. It is also no secret...

Katie May
6 Winning Shipping Strategies for E-Commerce SMBs
09/04/18 1:06 PM PT | E-Commerce Times | 1662 Words

... continues to become more competitive as large companies like Amazon, Target and Walmart soak up market share and customer attention. Shipping window expectations have become shorter, and many online retailers struggle to keep up, particularly small to medium-sized businesses. How can SMBs...

John K. Higgins
Software Providers Scramble to Satisfy World's Largest IT Customer
08/28/18 11:38 AM PT | E-Commerce Times | 1312 Words

... the competitive world of information technology, vendors must be alert to major changes within the potential customer base. In the federal IT market, the U.S. government increasingly has been using its status as the world's single largest IT customer to acquire products...

Denis Pombriant
Oracle's Growing Pains
10/03/18 5:00 AM PT | E-Commerce Times | 807 Words

Hurd's comment: "When a customer who is on-prem paying us support moved (sic) to the cloud, they pay us more money. They don't pay us one to one, they don't pay us two to one, they pay us more like three to...

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salesforce commerce cloud
How do you feel about Black Friday/Cyber Monday this year?
I'm excited to find great deals and plan to do some serious shopping on BFCM.
I'll watch for BFCM sales, but I intend to drastically curb my spending this year.
BFCM has become a season -- I no longer feel driven to look for bargains on those specific days.
I plan to have most of my holiday shopping done *before* BFCM.
I detest the holiday sales hype and will avoid shopping on BFCM.
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