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Salesforce Commerce Solution Guide

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Peter Suciu
Phishers Bait Hooks for Netflix, Amex Users
03/22/19 5:00 AM PT | TechNewsWorld | 1221 Words

A link directs users to a "Billing Information" form that requests full credit card numbers including PIN, as well as Social Security numbers and other personal details.

What is notable about these respective emails and forms is how convincing they appear, including...

Richard Adhikari
Instagram Launches In-App Shopping Experiment
03/20/19 10:27 AM PT | E-Commerce Times | 1032 Words

Social Media Profits
"The big problem with social media is, how do you monetize it?" said Michael Jude, program manager at Stratecast/Frost & Sullivan .

"The model that most of the social media companies have glommed onto is that...

John P. Mello Jr.
Google Stadia: Future of Gaming or Pie in the Cloud?
03/20/19 5:00 AM PT | TechNewsWorld | 1152 Words

Back to the Future of Gaming
Rather than the future of gaming, Stadia is more "back to the future" of gaming, maintained Michael Goodman, director for digital media at Strategy Analytics , a research, advisory and analytics firm in Newton,...

John P. Mello Jr.
Apple Boosts Performance in New iPad Air and Mini
03/19/19 5:00 AM PT | TechNewsWorld | 1090 Words

"I do a lot traveling for work, and I do consistently see the iPad mini being the tablet that most teenagers and children have for media consumption," she observed.

"The mini seems to be for either technology laggards, or for those...

Vivian Wagner
Boosting E-Commerce Sales Through Storytelling
03/18/19 12:24 PM PT | E-Commerce Times | 1131 Words

Stories of the Future
As technologies and media change, so too will storytelling. One significant change is that they're increasingly being told via social media , which requires that they be interactive.

"Social media equips anyone and everyone to...

Rob Enderle
How to Rein In Powerful Companies Without Ruining the US Tech Industry
03/18/19 10:40 AM PT | TechNewsWorld | 1644 Words

The U.S. appears to be trending toward civil war, and I'd place social media in general on the wrong side of this trend. I do think most of us want to avoid that war. However, just as you wouldn't hand a saw to...

Nithinan Boonyawattanapisut
From Virtual to Value: Building Meaningful Experiences With Gamification
03/15/19 10:07 AM PT | E-Commerce Times | 1252 Words

Giving shoppers the ability to share their achievements on social media by way of shareable leaderboards adds another layer of motivation while simultaneously boosting brand awareness through word-of-mouth marketing and engaging like-minded peers to join the fun.

Through gamification, a consumer's...

Jeff Kagan
Can Facebook Solve Its Worsening Privacy Problem?
03/14/19 11:51 AM PT | E-Commerce Times | 805 Words

It's not easy to restrain and control the social beast Facebook has become. However, fixing its privacy problems is critical. Otherwise, the company will be wide open for government-imposed solutions.

When the government fixes a problem, it's often like trying to...

Richard Adhikari
New Chrome Extension Aims to Make the Web Less Toxic
03/14/19 5:00 AM PT | TechNewsWorld | 967 Words

"If one decides to utilize social media , one is tacitly agreeing to access a certain amount of dissent, hate speech, whatever," Jude pointed out. "As a famous comedian once said, you pays your money and you takes your chances."


John P. Mello Jr.
Mozilla Offers Free Secure File-Sharing Service
03/13/19 5:00 AM PT | TechNewsWorld | 999 Words

Mozilla on Tuesday announced Firefox Send , a free encrypted file-sharing service that works in any browser. To share a file,...

John P. Mello Jr.
Warren Dons Tech-Buster Mantle
03/12/19 5:00 AM PT | E-Commerce Times | 1055 Words

Tech giants like Amazon, Google , Facebook and Apple would be broken up under a proposal U.S. Sen. Elizabeth Warren aired...

Dan Breeden
Is Your Site Mobile Perfect? How to Catch Buyers Who Never Stand Still
03/09/19 5:00 AM PT | E-Commerce Times | 1229 Words

Getting a customer to buy still requires doing all the other practices right -- like product mix, marketing, social media community building, and incentives to encourage conversion.

Get Mobile Smart and Add Customer Love
1. Modernize your website for mobile...

Aaqib Usman
Augmented Reality and E-Commerce: Bridging the Physical-Digital Gap
03/08/19 5:00 AM PT | E-Commerce Times | 1436 Words

It's already a vital component of social media today. Those digital bunny ears your friend is wearing in that Facebook picture or Instagram post? That's augmented reality.

AR is making its way into every aspect of our lives, as consumers are starting...

Jack M. Germain
Google Images Now Display Shoppable Ads
03/07/19 11:46 AM PT | E-Commerce Times | 1328 Words

Currently, social media and Google serve as discovery platforms.

"In the next few years, product discovery, selection and purchase will all happen on the same platform. While this means that retailers will have less control over the buyer shopping experience, they have...

Jack M. Germain
Pitney Bowes Launches Self-Service Tool to Drive Post-Buy Revenue
03/06/19 10:07 AM PT | CRM Buyer | 1190 Words

That attraction may defeat the practice of online shoppers venting their frustrations on social media about a bad customer experience. Those negative reactions can hurt a retailer's brand.

Post-Purchase Matters Have Consequences
About 90 percent of online shoppers in...

John P. Mello Jr.
August Adds Wireless HD Video Doorbell to Smart Home Line
03/06/19 5:00 AM PT | TechNewsWorld | 1049 Words

August on Tuesday introduced a new smart doorbell to its product lineup. The August View, priced at US$230, is a wireless...

John P. Mello Jr.
Facebook's 2FA 'Security' Practices Violate User Privacy
03/05/19 10:56 AM PT | TechNewsWorld | 1099 Words

Concern over its users security apparently wasn't the only reason for the social network's enthusiasm for 2FA.

Facebook was using 2FA numbers to target advertising at users, according to reports in TechCrunch and Gizmodo.

"It was not our intention to send...

John P. Mello Jr.
Google Taps ML to Boost Wind Farm Output
02/28/19 5:00 AM PT | TechNewsWorld | 931 Words

Predicting the power output of wind farms has been challenging, but it's becoming less so with the use of machine learning....

John P. Mello Jr.
Microsoft Defends Jumping in AR Bed With Military
02/27/19 10:31 AM PT | TechNewsWorld | 1117 Words

Microsoft CEO Satya Nadella on Monday defended the company's US$479 million contract with the U.S. military -- a commitment that some...

Denis Pombriant
Salesforce Reflections
02/26/19 11:28 AM PT | CRM Buyer | 1308 Words

There were no smartphones or social media then, and analytics was a failed idea from the 1990s in need of greater CPU horsepower and data storage before it could take on its natural role.

Much of this comes together in one observation.

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Salesforce Commerce Solution Guide
Has technology made transportation more or less safe?
Traveling by all modes of transportation has become riskier with each passing year.
In general, transportation safety has been improving steadily, despite some failures.
Some modes of transportation have been improving while others have become less safe.
We may have reached a tipping point where more tech means less safety.
Don't blame the tech -- greedy companies haven't done adequate testing.
Government regulators have not been playing a strong enough oversight role.
Salesforce Commerce Solution Guide
Salesforce Commerce Solution Guide
Salesforce Commerce Solution Guide