Search and compare Media and Public Relations firms to publicize your business and enhance its reputation.
Welcome Guest | Sign In
LinuxInsider.com
Content Marketing on ALL EC
Celebrating Cable TV and All the Wonders That Followed
August 17, 2018
One of my reporting beats is TV technology. In my lifetime I've seen some of the most significant advances in television, and unlike many who take it for granted, I have a very deep respect for TV. My actual birthday is in January, but Aug. 21 is a date that is much more momentous to me. Back in 1980, it was the date on which my family was first connected to cable TV.
Sugar's New Shot Clock
August 16, 2018
SugarCRM has agreed to acquisition by Accel-KKR, a leading technology-focused private equity firm. Although the announcement calls the deal "a significant investment," what typically happens when private equity moves in is that venture capital moves out. Private equity likes to own everything and thus have greater control. In basketball terms, Sugar just got a big rebound and a new shot clock.
The Two Sides of the Artificial Intelligence Coin
August 16, 2018
The growth of artificial intelligence in recent years has been astounding -- yet AI is still in the very early stages of growth. Where are we today with this new technology, and where are we heading? Which companies are struggling, and why? What's coming next? AI for years has been a staple of science fiction. Now AI has moved beyond sci-fi and become real, with all sorts of technologies.
Square's Cash App Supports Bitcoin in All US States
August 15, 2018
Square on Monday announced that Cash App users could buy and sell bitcoin in all 50 U.S. states. Square began testing Cash App's bitcoin purchasing option last fall and officially launched the option early this year. However, it was not available in four states -- New York, Georgia, Hawaii and Wyoming -- because of their more restrictive regulation of bitcoin transactions.
JEDI Mind Games
August 15, 2018
During the same week it was sued by irate investors over progress moving its customer base to the cloud, Oracle protested a procurement process for the Joint Enterprise Defense Infrastructure. The lawsuit will take a long time to resolve, and it's difficult to see how the plaintiffs can prove their case -- but in comparison, the Department of Defense's procurement will run at light speed.
5 Strategies for Collecting, Creating and Circulating Customer Testimonials
August 14, 2018
Most of us understand how overwhelming it can be moving to a new city. Surrounded by a host of options for dining, shopping, daycare, leisure time, auto mechanics and everything else under the sun, making an educated decision on where to go involves some groundwork. So what is there to do? Many of us will turn to a new coworker or neighbor for recommendations.
Def Con Voting Machine Hacks Ruffle Feathers
August 14, 2018
Hackers cracked into a wide array of voting equipment Def Con's Voting Village, an event held Friday at Caesar's Palace in Las Vegas, Nevada. Last year, conference goers hacked five machines and an e-poll book of registered voters. This year, in addition to voting machines, tabulators and smart card readers were available for hacking. Websites weren't off limits, either.
What Can Chrome 68 Teach Us About Election Security?
August 13, 2018
If you're a technologist, you've probably noticed a few new things associated with Chrome 68's release last month. One of the more notable changes is that it now uses a "not secure" indicator for any site not using HTTPS. So instead of providing a notification when a site is HTTPS, it now provides the user with a warning when it isn't. One of those groups is users of government websites.
The Weird Mistakes Killing Tesla
August 13, 2018
Tesla is trending to fail spectacularly. It has been burning cash at an unsustainable rate, and it keeps making avoidable mistakes that weaken it. Here's what is weird: You'd think the firm's biggest problem would be that every large car maker was working behind the scenes to kill it. However, the car companies for the most part appear to have worked harder to emulate Tesla than to destroy it.
At-Home Eldercare Goes High Tech
August 11, 2018
The call came in less than an hour before the 8 a.m. shift was scheduled to start: A family emergency meant the regular caregiver for an elderly client couldn't make her shift that day, so a replacement caregiver was needed ASAP. Homewatch CareGivers of San Juan Capistrano had to quickly send a substitute from its pool of licensed, trained and security-bonded caregivers.
Oracle Releases Second Half of Autonomous DB
August 10, 2018
A lot of people might have thought Oracle's announcement of the autonomous database at last year's OpenWorld and its subsequent release earlier this year were the whole story, but there's a lot more. This week's webcast featuring Larry Ellison was proof. Ellison must find his CTO role -- since he handed the CEO reins to Safra Catz and Mark Hurd -- to be stimulating and liberating at the same time.
The Internet's Truth vs. Fake News Showdown
August 10, 2018
Facebook earlier this week pulled the plug on the official page for Alex Jones, host of Infowars and noted conspiracy theorist. YouTube quickly followed, removing Infowars and Jones' videos. Facebook's move followed Apple's decision to pull five of Infowars' six podcasts -- including the "Alex Jones Show" and "War Room" -- from the iTunes and Podcasts apps.
The Wiggly Line Between Journalism and PR
August 9, 2018
The line between journalism and public relations can be fuzzy, and news organizations have wrestled with that problem for some time. However, that line recently has become more blurred than ever, with some publications enlisting armies of nonprofessional scribes to satisfy an insatiable appetite for content. It's easy to understand why the problem has mushroomed.
Block to Be Salesforce Co-CEO With Benioff
August 8, 2018
There are many interpretations of Salesforce's elevation of Keith Block to serve as co-CEO with Marc Benioff. Block has been the company's vice chairman and president for several years, and the elevation could be a recognition of the obvious -- he's been doing the job without the title for a while. However, Salesforce and Benioff are well known for getting added mileage from any move they make.
AI-Driven Marketing Offers High Hopes to B2B Firms
August 8, 2018
Versium has announced a partnership with LiveRamp to launch artificial intelligence-powered B2B audience segments,as part of a new business-to-business data management platform. The partnership will let companies perform online targeting of offline business professional data that often is housed within their own CRM systems. LiveRamp customers will get access to Versium's modeling engine.
The Social Utility 2
August 7, 2018
Social is nearing the end of its "hypecycle," the phase during which an innovation is seen as everything from a cancer cure to free lunch. Most of the claims prove baseless, but then something curious happens. Users take another look and discover some things that the innovation is good for. There's a really good case to be made for a technology that helps you keep in touch with your 200 besties.
Leveraging Blockchain for B2B E-Commerce
August 6, 2018
Worldwide spending on blockchain will hit $1.5 billion this year -- twice as much as in 2017 -- and it will total nearly $12 billion in 2022, according to IDC. The technology is expected to have a five-year compound annual growth rate of 73.2 percent. Cross-business collaboration and interoperability have emerged as key aspects in the technology's growth.
Behind Apple's Trillion-Dollar Company Numbers
August 6, 2018
Apple is one of the most popular and powerful companies in the U.S., and last week it became the most valuable as well. That news brought back some personal memories of my time at IBM, when it was the most powerful and valuable technology company in the world. For a long time, it seemed virtually untouchable. However, IBM went off the rails, and by the early 1990s the stock had collapsed.
E-Sports Pioneers Are Making It Up as They Go
August 3, 2018
A major "sporting event" aired on ESPN, Disney XD and ABC last weekend. It wasn't the recently completed FIFA World Cup, the finale of the Tour de France or the MLB All-Star Game. It was the Overwatch League Grand Finals -- the biggest e-sports championship to date. Much of the competition was "broadcast" via the online service Twitch, but on July 11 the Overwatch League announced a new deal.
Homeland Security Unveils Center to Combat Cyberthreats
August 1, 2018
DHS has announced the National Risk Management Center, part of a new effort to combat cyberthreats to the U.S. The new agency's mission will be to defend the critical infrastructure through greater cooperation between the public and private sectors. The center will bring together government experts and industry partners to work out ways that the government can support the partners.
Wheat and Chaff
July 31, 2018
I fear CRM could be tainted by the failings of social media and the bad actors who exploited social platforms. Today it seems especially important for CRM to separate itself from the worst aspects of social to the extent that we can. There's certainly a lot to say -- from continuing to talk about the care we take of customer data to explicitly renouncing some of the tactics.
AI and the Future of Your Job
July 30, 2018
I just finished The Fourth Age: Smart Robots, Conscious Computers, and the Future of Humanity, and it was one hell of a read. A lot of us are concerned about the coming of robots that arguably will be substantially smarter and more capable than we are. This book likely will make some feel a tad more comfortable about the future, but others will have to brace for change.
The Transportation Revolution: Much More Than Self-Driving Cars
July 28, 2018
The autonomous car has thrown the automotive industry -- an industry that is notoriously slow to change -- into the forefront of technology. The autonomous car has become a technology catalyst because it requires innovation in many areas, ranging from processor and sensor technology to AI. The industry's focus initially has been on consumers because they represent the billion-dollar pot of gold.
Earrings With Earphones and a Smartphone Bonanza
July 26, 2018
Swings Bluetooth Earrings with built-in earphones showcase a practical, clever idea for people with pierced ears. Swings certainly could fix the problem of losing Apple's expensive AirPods to the ether or having to root around in one's pockets or purse to find one's tangled-up headset. You can expect five hours of listening time out of the Swings on a single charge.
The Challenge of Growing Your Social Network Influence
July 26, 2018
So, you want to increase your social network followers on Twitter, LinkedIn, Facebook and more? Great. Me too. But how? That is the key question everyone wants an answer to. I've been researching this and trying all sorts of methods -- some work and others don't. I have built a respectable following on LinkedIn with more than 100,000 connections, and I have 40,000 followers on Twitter.
Cloud Transition State
July 24, 2018
A confusing dynamic has been emerging in the software industry, caused by the inexorable shift to the cloud. Even before you can get into the analysis, though, you need to identify which cloud or clouds you're thinking about -- e.g., infrastructure, apps, platform. Also, once you've done that, you need to decide if you're partial to technology or financial analysis.
Feds Seem to Favor 'Light Touch' IoT Regulation
July 24, 2018
The Internet of Things may be in its infancy, but the U.S. government has been gearing up to determine what the proper federal role should be, both for encouraging and for regulating the use of IoT technology. Two recent developments have underscored the government's interest in IoT. On the regulatory front, the CPSC has launched an initiative to determine a framework for regulation.
CEO Ousters: Is Elon Musk Next?
July 23, 2018
For pretty much my entire career, CEOs have been almost invulnerable. Even when Apple founder Steve Jobs tried to get then-CEO John Scully fired from Apple, he lost and got fired himself. I've watched CEOs at companies with zero-tolerance employee dating policies have affairs with subordinates and get a pass. Things have changed. Almost every week, another CEO bites the dust for misbehavior.
Who's Your Buddy? The Evolution of OTT Video Partnerships
July 21, 2018
Buddy movies have been an entertainment staple for years. Like Felix and Oscar in The Odd Couple or Murtaugh and Riggs in Lethal Weapon, the buddy film genre shows how two people can overcome obstacles, and each other, to produce a happy ending. Today, we are seeing over-the-top video services buddy up with others in the market to find their own happy endings.
Is Philanthropy Becoming Sexy?
July 20, 2018
The Internet has a long and storied history of democratizing information and influencing social change. It has flattened hierarchies and made information accessible to many more people -- though, ironically, it also has sometimes assaulted democracy in the process. Just think about how philanthropy has been changing at the instigation of Salesforce, one of the Internet's poster kids.
See More Articles in Trends Section >>
Facebook Twitter LinkedIn Google+ RSS
What role will technology play in the upcoming U.S. midterm elections?
Advanced security measures will protect the legitimacy of the elections.
Inadequate security will place the election process at grave risk.
Voter technology is so decentralized, attackers can't have much impact.
Companies that manufacture voting machines need to shore up their security.
The upcoming midterms will be no better or worse than others from a tech standpoint.