Stock Watch: Autoweb.com Teams Up With Isuzu

Autobytel.com competitor Autoweb.com (Nasdaq: AWEB) also made a significant announcement on Monday. Autoweb.com has signed a one-year deal with American Isuzu Motors to promote Isuzu’s automobiles.

The companies will create an integrated marketing campaign, which will link Autoweb.com customers with certified online Isuzu dealerships in North America. Isuzu will sponsor content on Autoweb.com to target potential buyers of sports-utility vehicles. The agreement includes co-branding that is designed to increase traffic and raise awareness of both brands.

Autoweb.com closed up 1-1/8 to 29-1/8 after the news on Monday. But just like Autobytel, Autoweb.com, which also went public in March, is well off its all-time high. The highest Autoweb.com has traded at is 50.

Leave a Comment

Please sign in to post or reply to a comment. New users create a free account.

LinuxInsider Channels