Shares of Intelligent Life (Nasdaq: ILIF), which operates a network of financial sites, have struggled since the company went public in May, and now the company wants to do something about that. What Intelligent Life plans to do is still unclear, but the company has announced that it “will consider a range of alternatives including acquisitions, alliance with a financial or strategic partner, and merging or selling the company.” Online investment bank Wit Capital has been retained as a financial advisor to assist in the process.
Shares of Intelligent Life climbed more than 22 percent on Wednesday, gaining 15/16 to 5-1/8. Even after this gain, the company is worth less than $69 million, even though its flagship Bankrate.com site is accessed by about 1 million unique users each month. Obviously, investors aren’t too high on Internet content plays right now. If you want more proof, just take a look at how hard stocks like iVillage and TheStreet.com have fallen since their IPO glory.