Archive

2007: Making a Mark in Hot CRM Niches

Several years ago when Salesforce.com burst onto the CRM scene, it was difficult to imagine how the upstart firm could make a dent in the space. At the time, the gorilla in the room was Siebel and the thought of an Internet-based application -- an experimental delivery mode then -- besting the deepl...

Choosing a Linux Distro, Part 1: Kicking the Tires

Running Microsoft Windows or Apple's Mac OS X gives users about the same amount of flexibility as was offered to early car buyers. They could drive any kind of car they wanted, as long as it was a Model T and as long as it was black. When the free open source Linux OS first showed up, early develope...

CentricCRM Reinvents Itself as Concursive

On Wednesday, CentricCRM, a developer of open source CRM software, will announce it is rebranding its application after revamping it and adding new functionality. The company also is changing its name to "Concursive." Now called "Concourse," suite 5.0 offers an integrated CRM, Web site creation, con...

EXPERT ADVICE

Align Your Call Center With Five Megatrends

As technology collides with forces of globalization, contact centers and the executives who run them find themselves in the midst of five megatrends. These trends present unique opportunities for these executives to add strategic value to their business, reposition themselves within their organizati...

RightNow Focuses on Customer Outreach With Syndication Widget

RightNow is leveraging two of its competitive strengths -- self-service and knowledge management -- to deliver a syndication widget in its November 07 release. The feature allows companies to syndicate and then distribute content, such as pricing or warranty information, across several Web sites tha...

PODCAST

SOA Goes Guerilla

The latest BriefingsDirect SOA Insights Edition, Vol. 26, provides a roundtable discussion and dissection of Services Oriented Architecture-related news and events with a panel of IT analysts and experts. In this episode, our group examines the relationship and tension between enterprise-wide SOA an...

RightNow, Demandware Mash Up CRM, E-Commerce

RightNow and Demandware have developed a new mash-up that integrates the former's CRM and customer service offerings with the latter's e-commerce suite. The result is an application that incorporates product content management and promotion with such interaction functionality as click-to-chat, while...

Google Puts New Shine on Enterprise Search Appliance

Google on Wednesday launched the fifth version of its enterprise search appliance with more security, better internal search result relevance and a wider reach across enterprise content management systems. The Version 5.0 upgrades of the Google Search Appliance allow business managers to search acro...

Open Source for Business: Now More Than Ever, Part 1

Business-targeted open source software has made great strides recently, from CRM systems to business intelligence to server software. Open source software resides at all levels of the business software stack, from servers to middleware to the front end. It powers Web services, databases and mobile d...

Salesforce.com Debuts Force.com Dev Platform in Winter ’08

Salesforce.com added two functional areas to its CRM and introduced its Force.com platform with the rollout of its Winter '08 release. The new product lines are Salesforce.com Content and Salesforce.com Ideas, which provide content management and a Web 2.0 environment for collaboration in the enterp...

Wiki Engines Begin to Drive Small Business

Collaborative wiki technology is making its way into the small and medium-sized business, offering SMBs a way to foster collaboration among employees and interaction with the public. One company, Des-Moines, Iowa-based CustomerVision, recently released RapidWiki, which is designed to get small and m...

Long Reach Overhaul Highlights Open Source CRM

An Ottawa-based provider of CRM for small and medium-sized businesses, The Long Reach Corporation has a surprisingly far-flung customer base, with clients in the United States, Australia, the United Kingdom, Germany and Japan. That is likely due to the special niche it fills for SMBs, a corporate co...

Report: Open Source Adopters Testing on Windows

Trick question: When taking a look at an open source content management application, companies chose to test that application using which operating system? If you guessed Microsoft Windows, you're right. That's according to the findings of a recent survey conducted by Alfresco Software. The company,...

11g Release Has Oracle Database Geeks Gushing

Oracle has rolled out the next iteration of its core database product line. Oracle Database 11g, the company proudly claims, is the result of 15 million test hours and 36,000 person-months of development. "Oracle Database 11g, built on 30 years of design experience, delivers the next generation of e...

ANALYSIS

Dynamic Web Content: Giving Customers What They Want

Effective Web content provides targeted messaging to attract customers onto a Web site followed by consistent, timely and relevant information to guide them through the online experience. The goal of these actions is to culminate in a desired result such a sale, qualified lead or submitted applicati...

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