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Testing Out New Concepts to Refurbish the Online Store
  • By Adam Michelson
  • May 4, 2008
  • E-Commerce Times
  • 1439 Words

Most e-commerce sites are approaching their 10th birthday. The standard approach -- with left-hand navigation and search, a product catalog and product detail, cart and checkout -- is a tired format. Just like brick-and-mortar stores, Web stores need refurbishing, and retail is the new darling of We...

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