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Amazon's approach of making the pilot episodes free and encouraging consumer feedback and interaction "should play well with audiences," Brett Sappington, director of research for Parks Associates, told the E-Commerce Times "The free access will encourage thousands to watch, ...

Parks Associates research for years has tracked the transition of media consumption to multiple new platforms. Media consumers are not glued to one device, so an immediate concern is one of audience duplication -- spending the time and money only to target the same user multiple times...

Given the principles that Nintendo has laid out, including "a hardware-centric ecosystem, non-wearable, quality of life improvement, I would guess it will be another accessory linked to its new hardware system with the ability to measure people's health and wellness indicators in a very nonintrusive manner," Harry Wang, director for health and mobile product research with Parks Associates, told TechNewsWorld...

"There is a group of consumers we call digital natives -- they're the youngest consumers that grew up in a world of Internet access and smartphones -- that would love to pay for an immersive experience," Brett L. Sappington, director of research for Parks Associates, told TechNewsWorld...

Consumers have adopted apps on their mobile devices in astounding numbers, both in terms of the number of people using apps and the number of apps used. Parks Associates finds that 86 percent of U.S. smartphone owners use at least one smartphone app regularly. The most popular smartphone and tablet platforms, iOS and Android, rely heavily on app-based functions and an app-oriented interface that allows users to easily activate apps...

Generating more revenue from those advertisers falls in line with the company's overall strategy, said Jennifer Kent, senior analyst at Parks Associates "Flipboard is falling back on its existing business model of selling full-page ads at a much higher rate than traditional ba...

"eBay's acquisition of Braintree complements the expansion of PayPal into the mobile payment space," said Jennifer Kent, a senior analyst at Parks Associates. "PayPal is well-positioned to capitalize on the growing mobile payments ecosystem, with high consumer awareness of and trust in the PayPal brand."

"This TV is aimed at high-end homes where price tag isn't as much of an issue as experience is," Brett L. Sappington, director of research for Parks Associates, told TechNewsWorld At $9,000, the offering isn't a mass market product, observed Ross Rubin, principal analyst at Re...

"The price cut to the Surface RT will be permanent -- it simply hasn't sold well and has serious problems with its OS," said Jennifer Kent, senior analyst at Parks Associates. However, Microsoft apparently is positioning the price cut on the Surface Pro as a temporary back-to...

"Facebook is pursuing a platform strategy that maximizes/optimizes user engagement with its services, and gaming is a critical component of this experience-driven strategy," analyst Harry Wang of Parks Associates told the E-Commerce Times "Compared with Apple or Google, Facebo...

Microsoft: Like Google, Microsoft had an early presence in the tablet market thanks to the Windows operating system. When it came to building its own hardware, Microsoft was relatively late to the game, releasing its first tablet -- the Surface RT -- in October 2012. Microsoft released the Surface Pro in February 2013, targeting professional users. Microsoft sold approximately 1 million Surface units in 2012, representing about 1 percent of the total market, based on Parks Associates estimates. Notably, Surface sales accounted for only one-quarter of all Windows-powered tablet sales in 2012, and the company recently announced it would be slashing prices on its models to try to drive up sales...

"The recent Microsoft reorganization shows that the tech giant is clearly doubling down on its device and service business," said Harry Wang, director of research at Parks Associates. "Its moves signal that future competitive advantages in the consumer technology industry will come from a platform-centric approach that seamlessly integrates service, hardware and software to enable a good consumer experience...

"The console is the device in the living room that is most often connected to the Internet," Brett Sappington, director of research at Parks Associates, told TechNewsWorld. "This is a smart move for Google, as they want to get connected to the TV." How game makers feel about t...

U.S. residential broadband Internet penetration has grown more than 400 percent since 2002, when just 16.5 million U.S. households had fast Internet service, according to Parks Associates. The increased presence of these high-speed connections has implications for a variety of devices, which increasingly are arriving in the home with embedded connectivity capabilities.

"This is a purely economic issue," Parks Associates analyst Harry Wang told the E-Commerce Times. "You have this top-line growth in terms of service. Pandora monetizes by advertising, and a small portion that comes from subscription. The business has been growing over the past few years." ...

Nevertheless, all the fancy services in the world won't prevent some consumers from cutting their connection to Comcast, noted Brett L. Sappington, director of research at Parks Associates "The No. 1 reason why people cut the cord is that they can't afford the cord in the firs...

The PCPCC actually calls PCMH "foundational to ACOs," a description with which Parks Associates agrees Growth Drivers of Coordinated Care Models...

In the healthcare industry, M2M connectivity offers a variety of benefits, from improved care and lower costs to more efficient services. Parks Associates believes that the aging-in-place market and home-based diagnostic and monitoring market represent the two biggest opportunities for carriers in the consumer M2M health space...

As connected device penetration rises, so does consumer usage of content outside of traditional channels. Parks Associates estimates smartphone and tablet app downloads in North America will reach nearly 7 billion by the end of this year. The availability of connected apps ha...

Parks Associates research finds 60 percent of U.S. broadband households now set up their home networks on their own, an increase of 11 percent from 2009. The DIY percentages are even higher for other devices, from smartphones to tablets, where the vast majority of consumers -- 70-80 percent -- set up them on their own...