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Teaching Sales and Web Strategies to Sing in Harmony

Consider the left hand of sales methodology (the steps an organization takes to earn a customer) and the right hand of digital strategy (the steps an organization takes to successfully use the Web). It's 2010 and the two hands still do not know what the other is up to. ... Falls as CEO Heads to MLB said Paul Williams III, senior vice president of finance, willtake over the position of CFO Bowman's title at Major League Baseball is president and chief executiveofficer of MLB Advanced Media, a separately incorporated business thatencompasses the Web sit...

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