Free shipping can mean the difference between closing a sale and losing a shopper to a competitor, Shopster CEO Sarath Samarasekera, whose firm helps scores of merchants operate e-commerce sites, told the E-Commerce Times "On the Web, a competitor is always just a click away a...
The exact date of the highest sales total is less important than having merchants ready for what's coming, according to Sarath Samarasekera, the CEO of Shopster.com, which lets entrepreneurs establish e-commerce storefronts, often to sell goods from third-party providers Shops...