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VENDOR WATCH

Managing Content Instead of Data: Q&A With SpringCM CEO Dan Carmel

There are always niche vendors developing new applications around functionality that doesn't quite fit into a defined software category. When the analyst community takes note -- and then decides to give the category a name -- a bona fide trend is established. That is happening to SpringCM -- a Softw...

VENDOR WATCH

The Joy of Customer Satisfaction: Q&A With Veeva Systems CEO Peter Gassner

Not surprisingly, the healthcare and pharmaceutical industries -- and, to a lesser extent, biotech -- are waiting with great interest to see how the health insurance and care plan making its way through Congress will look in its final form. What many probably have not realized is that the companies ...

VENDOR WATCH

It’s All About Nurturing Leads: Q&A With Manticore CEO Jeff Erramouspe

This is the marketing resource management world, according to Manticore CEO Jeff Erramouspe: There are the enterprise-oriented types of platforms that can handle robust applications. Their downside is that they require consultants to manage their difficult implementations and dedicated personnel for...

VENDOR WATCH

Making the Rapid ROI Promise Stick: Q&A With Savvion CEO M.A. Ketabchi

M.A. Ketabchi, president, CEO and founder of business process management provider Savvion, might have done just as well focusing on product marketing in his career. From the beginning, he has distinguished Savvion from the competition by concentrating on the one thing potential customers care abou...

VENDOR WATCH

SaaS Keeps Recession Wolves at Bay: Q&A With E2open CEO Mark Woodward

It is has been a roller-coaster year for E2open CEO Mark Woodward, mainly because that is how long he has been at the helm of the Software as a Service provider of supply-and-demand chain, procurement, and B2B integration applications. Over the past twelve months at E2open, the erstwhile senior advi...

VENDOR WATCH

ERP Should Pay for Itself in a Year: Q&A With xTuple CEO Ned Lilly

The universe of enterprise resource planning providers is huge; ditto for open source. The space where twain meet? Not so much. xTuple is an open source ERP provider, and CEO Ned Lilly says there are few fellow travelers on his company's path. In this tanking economy, the company has been leveraging...

VENDOR WATCH

Collaborating in the Cloud: Q&A With PBworks CEO Jim Groff

Cloud computing is remaking just about every software category -- and project management is no exception. In the on-premise software era, collaboration was limited by the technology of a particular firm, as well as the security requirements of a particular industry. That was then, of course. Now, cl...

VENDOR WATCH

Turning ‘Interesting Moments’ Into Sales: Q&A With Marketo CEO Phil Fernandez

If there is any one characteristic of the current economy that stands out, it is that people are just not buying. From billionaires to budget shoppers, frugal is in. Enter Marketo, a startup whose raison d'etre is to get people to buy. Surprisingly -- or not, given its product lineup -- Marketo is d...

VENDOR WATCH

Outsource or Keep It Home? Have It Your Way: Q&A With Alpine Access CEO Chris Carrington

Not that long ago, the outsourcing of customer service to home-based agents was a small niche category, viewed as not quite on par with a bricks-and-mortar call center operation. For a number of reasons, that perception is changing -- starting with the lower costs involved and ending with the growin...

VENDOR WATCH

Riding Out the Storm: Q&A With Information Builders CEO Gerry Cohen

Business Intelligence has evolved considerably in the last several years. At one time the domain of PhDs or other highly trained employees, it has become accessible to the masses. Indeed, one of the competitive differentiators among the vendors in the market -- from the huge stack players to the sma...

VENDOR WATCH

The End of Message Fragments: Q&A With Relenta CEO Dmitri Eroshenko

Before the arrival of sales force automation and marketing campaign software, there were productivity applications. CRM, as we all know, rose from that fundamental platform of email, calendaring, mailing list management and task management. A lot of CRM vendors include productivity in their CRM apps...

VENDOR WATCH

Long Live PRM: Q&A With TreeHouse CEO Erich Flynn

PRM has an intriguing business case: It applies the concepts and tools of customer relationship management to the business relationships that also affect a company's customer base. The problem with PRM is that it hasn't caught on -- for myriad reasons, starting with its expense and difficulty in imp...

VENDOR WATCH

Poised to Pounce on IPO: Q&A With SugarCRM CEO John Roberts

Around the time when Software as a Service was pre-empting the on-premise vendors, SugarCRM burst onto the CRM scene with its own disruptive business mode: open source for CRM. The build-it-yourself model wasn't for everybody, of course -- or so many thought at the time. As SugarCRM continues to ref...

VENDOR WATCH

BI Bridge-Building: Q&A With Noetix CEO Morris Beton

The Business Intelligence space has been on a mission for several years. The goal: to simplify the way these applications work for the end-user. Several years ago, one practically needed a Ph.D. to be able to eke out usable data. Today, most line of business users can get the same results. Noetix is...

Elon Musk's Dec. 2 action to release The Twitter Files: Approve or Disapprove?
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