Archive

Google Cloud Seeks To Cure Retailers’ Search Woes, Help Compete With Amazon

Google's new service aimed at beefing up the search capabilities of retailers' websites may make those sellers more competitive with Amazon. Google Cloud Retail Search hopes to address the staggering problem of "search abandonment," which costs retailers more than $300 billion a year in the U.S. alo...

Commerce Apps and CX: Designing for Engagement

Because they live on the ecosystem of mobile devices, people expect their apps to be user-friendly and instantly accessible. To attract and keep users, apps must deliver a seamless, simple, and intuitive experience. We spoke with experts in the fields of apps and CX to get their take on what makes f...

App Designing Factors That Make or Break the Mobile Commerce Experience

Most businesses today that want an app have an app. But having one is not the entire process. The app maker and the business behind the mobile application still need to get it to actually work effectively. Because more people are using apps, many businesses are focusing on the bells and whistles to ...

Mobile Devices Under Siege by Cyberattackers

Cybercriminals are deliberately targeting phones, tablets, and Chromebooks to increase their odds of finding a vulnerable entry point. The Financial Services Threat Report from Lookout disclosed that 20 percent of mobile banking customers had a trojanized app on their devices when trying to sign int...

Digital Payments Lead March Toward a Cashless Society

From coin shortages and curbside operations to contactless transactions, how consumers pay for their purchases has been completely transformed during the pandemic. Marketers expect that transformation to continue and expand. It is not just family staples that are seeing a jump in consumer digital pa...

How Biometric Authentication Methods Will Revamp the Commerce Experience

As they become more prominent, consumers will enjoy shopping experiences that no longer rely on payments from a piece of plastic with a four-digit pin. Instead, consumers will use unique motion sensors in smartphone devices to passively authenticate people using their walking behavior and other cont...

The New Era of Cashless, Invisible Payments

While it was already underway prior to the pandemic, the worldwide shift to digital payments has been accelerated by the crisis. This new cashless concept and the related back-end changes by banks to adopt real-time payments are becoming increasingly popular; and have set into motion the potential f...

Acquiring and Retaining Customers in an Era Without Brand Loyalty

E-commerce is now at an all-time high, with global sales figures projected to reach $4.1 trillion in 2020, almost doubling since 2015. While the spectrum of global customers has broadened, however, so has the scope of competition. As the need for customer support grows, there is a golden opportunity...

Chat Commerce Driving Higher Revenue, Better CX

More consumers are shopping via phones and other mobile devices, and companies that use chat with commerce are reaping rewards while improving the customer experience. New commerce research reveals that at least two-thirds of firms using chat apps such as WhatsApp and WeChat see greater commerce gai...

Whom Can We Trust to Safeguard Healthcare Data?

Healthcare records were digitized to help prevent medical errors such as misdiagnoses and mistakes with medication, but electronic health records have made it easier for bad actors to steal patients' highly personal information. Cybercriminals are further motivated by the fact that patient medical r...

How to Protect Mobile Apps Against Sneaker Bots

Automated purchasing bots, also known as "sneaker bots," "click bots," "Instacart bots" and other names, are ruining the online shopping and gig economy experience for both consumers and workers. These bots can cause considerable damage to a mobile business' reputation and bottom line. There are a n...

Software Piracy Spreading With the Virus

Software piracy involves much more than businesses and consumers using illegal copies of computer programs. What lurks within the pirated copies is often rogue code -- malware -- that can be just as deadly to computers and users' finances. Software companies are reporting that piracy has increased 2...

OpenEEW Formed to Expedite Earthquake Warning Systems

A new coalition is building a low-cost solution to save lives in earthquake-threatened regions, rather than garnishing a profit from a new early-warning system. OpenEEW is an open-source IoT project with the goal to save lives by reducing the cost of earthquake early-warning systems and accelerating...

Health and Fitness App Exercises AI for Competitive Advantage

In-person workout sessions these days might seem like a thing of the past, while solitary workouts at home replace gym visits as an ongoing result of the pandemic. The use of artificial intelligence is not yet a common feature in fitness apps, but it is a main component in a popular India-based app ...

LinuxInsider Channels